SEO for Small Business - Phillip Stemann 🎧

SEO for Small Business - Phillip Stemann

In this insightful episode, SEO expert Phillip Stemann shares his approach to making SEO accessible to all. Discover the power of Google Search Console, a free tool that unlocks a goldmine of data for keyword research and content optimization. Learn why building a brand and cultivating an engaged audience is crucial in today's SEO landscape. Plus, Phillip's driving purpose to empower others through shared knowledge will inspire you.

Welcome to Edition #2 of Podcast Diary 📝🎧

“Today we curated the Gratitude Geek Podcast episode with Phillip Stemann.”

Where we extract the essential wisdom from top business podcasts and serve it up in bite-sized, actionable form for entrepreneurs and professionals on the go.

In this edition, we've handpicked 2 Actionable Ideas and 1 Key Learning from this insightful podcast episode that could transform your business approach.

TODAY'S FEATURED EPISODE

In today's episode, we pick the insights from the podcast episode with Phillip Stemann, an SEO Expert.

An insightful discussion on demystifying SEO, leveraging free tools, and the importance of building a brand and engaged audience.

Key Insights Discussed:

  • The power of Google Search Console - This free tool from Google provides a goldmine of data for keyword research and understanding how your website performs in search.

  • Embracing Video for Brand Personalization - Incorporating video content can showcase your personality, expertise, and brand identity, helping to build trust and authority with your audience.

  • Prioritizing Brand-Building and Audience Engagement - In the current SEO landscape, creating quality content is no longer sufficient. Establishing a strong brand presence and actively engaging with your audience is paramount, aligning with Google's focus on rewarding authoritative and trustworthy sources.

  • and More!

2 IDEAS FROM THE PODCAST Id#1:

Idea #1: Google Search Console, A Powerful Free SEO Tool

 “Google Search Console is a free and incredibly valuable tool provided by Google that serves as a gateway to see how your website performs on Google's search engine. It shows all the keywords your website is ranking for, including ones you may not have intentionally targeted. This data provides insights for keyword research and content optimization. Phillip strongly recommends setting up Google Search Console as it's an essential starting point for any SEO efforts."

Phillip strongly recommends setting up the free Google Search Console tool, describing it as a goldmine for keyword research. It provides a gateway to see how your website performs on Google searches, showing all the keywords your site ranks for, even ones you didn't intentionally target for content. This valuable data can inform keyword research and content optimization strategies.

Idea #2: Importance of Building a Brand and Audience

"In addition to creating high-quality content, building a brand and audience is crucial for long-term success in the current SEO landscape. Creating videos, engaging with your audience, and seeking their feedback can help establish a strong brand presence. This approach aligns with Google's focus on rewarding authoritative and trustworthy sources through updates like the Helpful Content Update."

In today's SEO landscape, creating high-quality content alone is not enough. Building a strong brand and engaged audience is crucial, as evidenced by Google's Helpful Content Update prioritizing authoritative and trustworthy sources. Phillip suggests creating supplementary videos to showcase personality and expertise, as well as actively building and engaging with an audience to seek feedback and establish brand loyalty.

1 KEY LEARNING

Focus on Providing Value and Helping Your Audience

Phillip Stemman

I just want to help I literally just want to help people I want them to realize that this Mystic SEO is not as difficult as as some make it to be and and that's what I feel I'm in the world for I just want to help people I want to share what is working for me and that people can do it themselves whether they try themselves throughout my guides or I help them do it or what whatever it is that's that's the purpose of everything I do I just want to help and I don't want to gatekeep or anything I just want to share my knowledge and everything that I work on and that I know works.

 "Phillip's driving purpose is to help people by sharing his SEO knowledge and making the process accessible. He aims to demystify SEO, provide valuable guides, and empower others to succeed, whether through self-learning or his services. His approach is centered on generously sharing what works without gatekeeping information"

"This episode was packed with valuable SEO insights, but did you know that Phillip is a true Google Search Console addict? He admits to spending multiple sessions in this free tool every single day to analyze his website's performance. Now that's some serious SEO dedication! 🕵️‍♂️

Thank you for reading! 📩

Keep optimizing your way to the top of those search rankings! 🏆"

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Until Tomorrow,
Podcast Diary 📙